Job Description
MARKETING PROJECT MANAGER
Premier Capital Hellas SA, the operator of 35 McDonald’s restaurants in Greece is seeking to recruit a passionate Marketing Project Manager to develop and execute marketing plans that profitably build sales, transactions and market share across our channels.
This role requires end-to-end project management, from initial concept to successful delivery.
The position reports to the Marketing Director and collaborates closely with our Agencies (Advertising & Media), the McDonald’s Corporation Marketing and Digital teams, vendors and suppliers.
PREMIER CAPITAL HELLAS
Premier Capital Hellas is comprised of a team of 1.600 people. The company is part of Premier Capital plc, the Developmental Licensee for McDonald’s in Estonia, Greece, Latvia, Lithuania, Malta and Romania, operating 195 restaurants, including several McDrive, McDelivery and McCafé operations, and employing 11,000+ people. More than 77 million transactions (guest counts) are effected every year across the six markets.
Premier Capital is the McDonald’s business within Hili Ventures, the group engaged in food service & retail, real estate & hospitality, and shipping, engineering & technology in 11 countries across Europe and North Africa with a team of more than 12,000+ people. Hili Ventures is a proud partner of pple, Konecranes, McDonald's, Microsoft, NCR, Six Senses and many other global brands.
Roles & Responsibilities:
Develop and execute assigned projects from concept to completion including:
o Digital Marketing efforts for owned channels (Mobile App, Website and SM pages)
o Promotional offers
o Sales building plans including promotions, merchandising, in store programs and community relations
Ensure complete and proper use of Brand standards.
Collaborate closely with our Agencies and key suppliers to deliver effective ATL & BTL marketing initiatives.
Monitor, analyze and evaluate the results of Marketing & Digital Initiatives.
Interpret and evaluate information related to sales, P&L, promotional evaluation, general economic trends, and research.
Assist in the development of initial projections of quantities for promotional items and product pricing.
Coordinate and execute market research.
Advise and counsel Restaurant Leaders on the optimal execution of Marketing /Digital projects and campaigns.
Qualifications:
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field. A Master’s degree is preferred.
Minimum 5+ years of solid marketing and digital marketing experience in a similar role.
Fluency in both Greek and English (written and verbal)
Demonstrated organizational and project management skills, with the ability to:
o Complete the end-to-end campaign lifecycle, from initial brief and concept development, through design and feedback cycles, to launch.
o successfully multi-task, adhere to deadlines, and maintain elevated attention to detail.
Strong commercial awareness, financial acumen, and analytical thinking to interpret data.
Tech savvy with expert knowledge of MS Office.
Strong communication and presentation skills, and proven ability to work effectively within a team as well as independently.
Benefits:
A competitive salary package that reflects the candidate’s skills and experience.
Private health insurance and pension plan
Access to ongoing training and development programs to enhance professional skills.
A pathway for future career growth, with opportunities for advancement and development.
Participating in the employee incentive program that recognizes and rewards excellence and dedication.
Be an integral part of a team and a company that prioritizes Environmental, Social, and Governance matters, with a particular emphasis on enhancing a sense of belonging.
Fill out the Job Application Form and upload your CV.
Applications will be treated with the strictest confidence.
We are an equal opportunity employer committed to the diversity of our people, promoting an inclusive work environment that creates feel-good moments for everyone.
We are interested in people who enhance our company culture and want to be part of this exiting journey!
